Drink Responsibly Slogans

Implementation Guide

For decades, the alcohol beverage industry has used slogans that tell people to "Know when to say when." or "Drink responsibly." Unfortunately these messages have never helped people understand how to do that.

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Promoting Responsible Drinking

The campaign's don't drink and drive message was delivered direct from the stage by the frontmen of two popular bands and was reinforced by video ... drinking age : Ask for ID campaign (Brazil) Points of sale for AmBev products are another channel used to spread the message about drinking responsibly.

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Social marketing: Evidence of (in)effectiveness and when it ...

We need to t each our young people about the risks of alcohol and to drink more responsibly, we say. ... Their perception of different prevention strategies or campaign slogans is tested,

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Kids, Alcohol and Advertising Messages About Drinking

For example, "party" and "fun" might be associated with media or friends and peers; "drink responsibly" and "don't drink and drive" might be associated with ... 1995 frog campaign found 81 per cent of children ages 9-11 recognized the Budweiser frogs, and more recalled the Budweiser slogan than slogans of ...

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Introduction – Aims and Objectives of the Initiative

Alcohol can be consumed for pleasure and relaxation and most people drink responsibly. However there are many long term effects associated with drinking too much alcohol.

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Relaxation (Downer) Drinks

The makers of “Dream Water” target the adult population with their slogansdrink to dream” and “dream responsibly” Shown above, a picture of Mary Jane’s Relaxing Soda

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Kids, Alcohol and Advertising - Messages About Drinking

For example, "party" and "fun" might be associated with media or friends and peers; "drink responsibly" and "don't drink and drive" might be associated with ... 1995 frog campaign found 81 per cent of children ages 9-11 recognized the Budweiser frogs, and more recalled the Budweiser slogan than slogans of ...

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Corporate Social Responsibility: the new marketing tool ...

The slogans are supposed to convey a message of responsibility that stands apart from the attractive message of the advertisement itself. ... The "Champions Drink Responsibly" campaign is an international campaign that is being broadcast worldwide.

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Yo Ur l IFe re Cla IM - i A ...

Chapter 15: Slogans and Mantras—the Mental Comforts ..... 123 ... acceptable since it is legal and many, many people drinkresponsibly or

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Zippo Spring Collection 2009

... 250 · 41,95€ Motorcycle Racing 2.000.331 #250 · 41,95 € Race Car 2.000.399 #205 · 46,95 € Sports Stop Piracy 2.000.372 #250 · 41,95 € Slogans ... Your friends at Jack Daniels remind you to drink responsibly. For sale to adults of legal drinking age.

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